Challenge / Goal
REACTIVITY rewards public transport and active mobility to reduce emissions, back data-driven urban and traffic planning, and engage with citizens. This project helps cities promote sustainable and active mobility, as well as intermodality, all while discouraging car dependence.
Solution
REACTIVITY is meeting the need of city managers for digital tools to enable urban multi-modal and multi-source mobility planning. As a result, REACTIVITY provides: 1) a solution to support monitoring and gamification of public transport, cycling, and walking, 2) an active mobility plugin for a multi-data source dashboard to support active mobility monitoring. Thus, local authorities can get useful data to inform their policies and investments fostering sustainable mobility. This solution is being tested in Braga (PT) and Lecce (IT), where city managers will engage at least 1,000 users, as well as local transport operators, to unlock the change towards more sustainable mobility. Local storekeepers will also be engaged, as they will redeem the vouchers earned while using public, sustainable, and active travel modes, thus accelerating local market opportunities.
The project encourages a shift towards eco-friendly commuting options. Local authorities will use real-time travel data to plan and co-create urban spaces, ensuring a greener and more efficient cityscape while actively engaging citizens and local businesses.
The project started in January and will end in December 2023. Pilot activities started in July and will last until October 2023. Their current status can be checked in the related Open Data Platforms (Braga: https://web.pin.bike/open/32)
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Log inTime period
Planning time
6 months to 1 year
Implementation time
6 months to 1 year
Implementers
EIT Urban Mobility, Município de Braga
Service providers
Local businesses
End users
All citizens